Customer experience

Blog

A series of short articles aimed at busting myths, sharing marketing trends & providing handy tips that can be applied in everyday marketing. Filter by the categories below.

Jan 6
1 min

Your job just got easier - Harnessing ChatGPT in Pharma

ChatGPT has the potential to revolutionize how companies market their products to both healthcare providers and consumers.

Jul 11, 2021
3 min

How to choose the right email strategy in Pharma

Informed by data, capability & expertise.

Jun 1, 2021
2 min

The number one wasted opportunity in email marketing

This is the equivalent to closing the door in the face of your most engaged customers.

Feb 11, 2021
3 min

10 things to avoid when doing a webinar

Webinars are here to stay! But avoid these common mistakes if you want to reap the rewards they can bring.

Dec 28, 2018
2 min

Customer experience lessons from Netflix's 'Black Mirror' movie

Three lessons marketers can take away to create a personalised, but structured customer experience.